Our client is a global manufacturer and marketer of food and beverage with a wide range of well known brands. Due to rapid expansion of their Thailand operations they are seeking an experienced and dynamic Marketing Manager to join their Bangkok office. 

Duties & Responsibilities : 

• Develops business plans and sets marketing strategy including volume, sales, cost, expense and profit forecasts as well as product, promotional, pricing, distribution and market development tactics.
• In partnership with the Sr. Director New Business Development, Directors of Research & Development and the Director of Marketing Research among others, leads division efforts to develop highly profitable and successful new product platforms through well conceived research initiatives and directs the successful marketplace introduction of new products.
• Supports sales initiatives by developing and presenting compelling presentations to major customers including relevant data on products, trends, consumer profiles, brand and competition.
• Develops advanced methods for testing and evaluating the effectiveness of promotions, advertising and merchandizing programs.
• Leads the development of the division’s vision, strategy, plans and "story". Dynamically communicates same throughout the company, to customers and to other audiences as appropriate.
• Presents marketing strategies and plans to, and solicit feedback and support from, senior management, other departments and divisions, external support agencies and customers as appropriate.
• Conceives, develops and directs timely production of effective advertising and collateral material within budget to support agreed upon sales and marketing initiatives.
• Conceives, develops and directs marketing research programs. Analyzes the research result and develops comprehensive, fact-based business plans and presents related direction to division colleagues, senior management, support departments and development teams.